Category

Analytics

Avoid Enemies of Change

Companies that spot trends early on and transform their business focus at the right time are in the minority. Why do some companies have blinders on when assessing trends? A com...

Five SMART Goal Setting Tips

"Think Smart, think S-Mart! (this is an Asian Market Store in my area) Many of us know and practice SMART goals.  I really like SMART goals. For one, they provide structure...

How to Validate Problems Worth Solving

Don’t Jump to Problem Conclusions As a software developer, you want to solve problems. The code you are writing would be meaningless if it didn't. However, if you aren't the tar...

Looking Back and Looking Forward

In review of 2008, I thought Twitter had already arrived. In reflecting back on 2009, I didn't expect Twitter to continue to grow with such fervor in 2009, but then again I neve...

Marketing Metrics

Marketing effectiveness relies on metrics for proof and guidance.

SMART Metrics

Image via Wikipedia When dealing with data, be smart. Apply a SMART dashboard to your metrics and data analysis efforts. Much like SMART goals , SMART metrics ensure you measure...

Why Executives Resist Social Media

There are many trends executives resist while plodding along successfully following the status quo. While it's understandable for some hesitation in jumping in on "next big thin...