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How to Validate Problems Worth Solving

Don’t Jump to Problem Conclusions As a software developer, you want to solve problems. The code you are writing would be meaningless if it didn't. However, if you aren't the tar...

SMART Metrics

Image via Wikipedia When dealing with data, be smart. Apply a SMART dashboard to your metrics and data analysis efforts. Much like SMART goals , SMART metrics ensure you measure...

Idea Connecting Between Industry and Function

How do you come up with a winning idea? The most obvious way is to recognize a problem and postulate solutions for it. These type of ideas are great, but often after researching...

Addressing Change

There are few constants in this world. However, change is one constant you can count on. How you perceive and address change impacts many things in your life. From a business pe...

Transform Time With Focus

Growing up, my dad would often talk to me about time management. His advice boiled down to making the most of your time and this was expressed in multiple ways, including: Makin...

Last Minute Tax Tools

Tax tools and services can help ease the stress of tax season . The following are a few tools you might find useful in your tax preparations and the financial management of your...

Tax Season Marketing

Taxes stink! Figuring out what to deduct, for how much and when is a real pain. If you are as frustrated as me during tax season, surely many of the clients you serve have the s...

Transparency in Your Business

P&G's recent backlash for shipping a "new and improved" version of Pampers diapers in old packaging is a lesson proving the value in coporate transparency. Social media has ampl...

Looking Back and Looking Forward

In review of 2008, I thought Twitter had already arrived. In reflecting back on 2009, I didn't expect Twitter to continue to grow with such fervor in 2009, but then again I neve...

Bobby Bowden Management

As a native of Tallahassee, FL, I am of course a huge Florida State football fan. With Bobby Bowden coaching his last game this week I've been thinking about what made him so su...

Avoid Enemies of Change

Companies that spot trends early on and transform their business focus at the right time are in the minority. Why do some companies have blinders on when assessing trends? A com...

Dream Big, Narrow Your Focus

Narrow your focus, deliver a solution that meet paying customer needs and parlay your success to expand your offerings into complimentary solutions.

Is Apple Evil? Part Two

Image by Getty Images via Daylife Yes. Apple is evil. That's right I said it. Despite its cult of worshipers, Apple is the new Microsoft, or better yet, the embodiment of the mo...

Is Apple Evil? - Part One

Is Apple Evil? After seeing there battle with Microsoft and others and my recent experience at the Apple Store where I learned Apple has stopped selling it's category-changing i...

Influencer Marketing for B2B Sales

When done right, influencer marketing is an effective and economical way to increase sales for your business. Learn the necessary components of influencer marketing and get star...

Network to Give in Order to Get

Effectively networking has many benefits. Ostensibly meeting new people, learning something new, marketing your company and potentially earning more business from referrals are...

Why Negative Online Reviews are Good

When it comes to Web 2.0 and social media, many organizations hate the idea of losing control over what is said about their brand or products. For many years, companies avoided...

Marketing Metrics

Marketing effectiveness relies on metrics for proof and guidance.

Winning Brands in Uncertain Times

As a follow up to my last post about the opportunities that abound in our depressed economy, I was thinking about what type of products and brands do well during these times. In...

Why Executives Resist Social Media

There are many trends executives resist while plodding along successfully following the status quo. While it's understandable for some hesitation in jumping in on "next big thin...