Free Tools

Diagnostics for the GTM problems that stall pipeline.

Each tool gives you an immediate, opinionated read on a specific growth gap — positioning, pipeline math, AI visibility, or AI workflow leverage. Use them as fast second opinions before you bring in heavy consulting hours.

Pick your diagnostic

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Positioning Gap Detector New

Paste your homepage and 1–3 competitors. Get an AI-scored breakdown of buyer-outcome clarity, differentiation, proof, and feature-speak — plus rewrite suggestions for your weakest phrases.

Best for: positioning audits before a launch, board prep, or sales-marketing alignment.

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Pipeline Math Calculator New

Plug in your ARR target, ACV, win rate, and sales cycle. See exactly how many qualified opportunities and top-of-funnel meetings you need each month — and where your current funnel falls short.

Best for: planning quarters, defending a marketing budget, or stress-testing a board commit.

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Smird Built by me

AI citation monitor and GEO/AEO auditor. Tracks how often and accurately your brand appears in ChatGPT, Perplexity, Gemini, and Claude — and identifies exactly what to fix.

Best for: brands worried about how AI engines describe them when buyers ask.

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Supermode Built by me

Productized AI agent service for SMBs. Automates repeatable marketing workflows so your team operates at 3× capacity with the same headcount.

Best for: lean teams looking to scale output without scaling hires.

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Growth Gap Audit $8,000 · Paid

4 weeks to surface where your revenue is leaking. Opens with a leadership AI Workshop, then maps your specific gaps — positioning, pipeline, conversion, AI visibility — and delivers a Custom Growth & AI Blueprint with dollar figures attached.

Best for: GTM teams that suspect they're leaving revenue on the table and need a prioritized, no-speculation answer before committing to execution.

Why these and not something else?

Most "free marketing calculators" are lead-bait. These aren't. Each tool is built around a real diagnostic Scott runs in paid engagements — the kind where the output usually shows up in a slide deck a CMO presents to their board.

If a tool surfaces a problem worth fixing, the next step is the Growth Gap Audit ($8,000). Book a free assessment call.

Want a tool for a specific GTM problem?

Tell me what you'd want to diagnose. If it's a recurring question across SaaS marketing teams, it usually becomes the next tool on this page.

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