Free Tools

Diagnostics for the GTM problems that stall pipeline.

Each tool gives you an immediate, opinionated read on a specific growth gap — positioning, pipeline math, AI visibility, or AI workflow leverage. Use them as fast second opinions before you bring in heavy consulting hours.

Pick your diagnostic

Positioning Gap Detector New

Paste your homepage and 1–3 competitors. Get an AI-scored breakdown of buyer-outcome clarity, differentiation, proof, and feature-speak — plus rewrite suggestions for your weakest phrases.

Best for: positioning audits before a launch, board prep, or sales-marketing alignment.

Pipeline Math Calculator New

Plug in your ARR target, ACV, win rate, and sales cycle. See exactly how many qualified opportunities and top-of-funnel meetings you need each month — and where your current funnel falls short.

Best for: planning quarters, defending a marketing budget, or stress-testing a board commit.

Smird Built by me

AI citation monitor and GEO/AEO auditor. Tracks how often and accurately your brand appears in ChatGPT, Perplexity, Gemini, and Claude — and identifies exactly what to fix.

Best for: brands worried about how AI engines describe them when buyers ask.

Supermode Built by me

Productized AI agent service for SMBs. Automates repeatable marketing workflows so your team operates at 3× capacity with the same headcount.

Best for: lean teams looking to scale output without scaling hires.

Growth Gap Audit $8,000 · Paid

4 weeks to surface where your revenue is leaking. Opens with a leadership AI Workshop, then maps your specific gaps — positioning, pipeline, conversion, AI visibility — and delivers a Custom Growth & AI Blueprint with dollar figures attached.

Best for: GTM teams that suspect they're leaving revenue on the table and need a prioritized, no-speculation answer before committing to execution.

Why these and not something else?

Most "free marketing calculators" are lead-bait. These aren't. Each tool is built around a real diagnostic Scott runs in paid engagements — the kind where the output usually shows up in a slide deck a CMO presents to their board.

If a tool surfaces a problem worth fixing, the next step is the Growth Gap Audit ($8,000). Book a free assessment call.

Want a tool for a specific GTM problem?

Tell me what you'd want to diagnose. If it's a recurring question across SaaS marketing teams, it usually becomes the next tool on this page.

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