Product Marketing for Agencies, SaaS & Product Teams
Products I’ve Marketed
Product Companies I’ve Started
Acquired in 2014 by OfferAll. GivingPal, was a charitable shopping, wish list, and event registry site earning monetary and gift donations for nonprofit organizations.
LeadSugar keeps freelancers and agencies booked solid by delivering qualified ‘work from anywhere’ projects every day with the info needed to win them.
College Football Observer (CFO) – Launched in 2009, CFO aggregates of all things college football. I grew it organically to 85k+ Facebook fans and 10k+ Twitter followers.
At Emory University, I started a summer storage and shipping company, EagleBoxes (part of collegeboxes and now owned by U-Haul)
SaaS Companies I’ve Led Marketing
As second hire, led marketing for web content management software portfolio that helped propel Hannon Hill to Inc.’s 247th fastest growing company in the US.
Set and led accounting products marketing strategy and implementation as consultant. Now part of Abrigo portfolio.
At Therasim (now WebMD), set marketing strategy that identified the most desirable prospect segments, positioned software to resonate with segment’s need, and oversaw the team that launched multi-channel campaigns to acquire and nurture target prospects into customers.
Product Companies I’ve Consulted With
CIBA Vision (Formerly Novartis)
Retail Voodoo – Branding for Mission-Drivven Brands
InMotionNow – Brand and Marketing Worflow Management Software
Nuvue – Presentation Software
BioDuro (rebrand at PPD)
webuild (product design for startups)
Forever Labs – Adult Stem Cell Banking
ClearFunction – Digital Product Developer
Everyday Industries Product Design for eCommerce and Wellness Brands
Hubski – A thoughtful web
Want to level up your product marketing? I also offer a Quick Start package that will allow you to jumpstart your product marketing efforts. Get in touch to get started.
