super bowl

Super Bowl Event Marketing

by Scott Harris

Tweet It’s Super Bowl Sunday!!  A time when advertising comes into focus.  This year, however, I’m thinking less about the commercials and more about event marketing around Super Bowl XLIV. There are opportunities for your business to piggyback on the excitement of a big event.  DirectTV has implemented a well-timed marketing tactic by setting up […]

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The commercial winners & losers of Super Bowl XLIII.

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Super Bowl Sunday

by Scott Harris

Super Bowl offers new advertisers a chance to shine.

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