When done right, influencer marketing is an effective and economical way to increase sales for your business. Learn the necessary components of influencer marketing and get started with a step-by-step guide.
Tag: Marketing
Network to Give in Order to Get
Effectively networking has many benefits. Ostensibly meeting new people, learning something new, marketing your company and potentially earning more business from referrals are excellent reasons to attend a networking event. It’d be great if all you had to do was show up and everyone would be interested in you and your business, but the reality… Continue reading Network to Give in Order to Get
Eight Steps to Creating Viral Content
Creating content that goes viral is the holy grail for marketers. But why do some ideas flop and others spread like wild fire? Follow these steps and improve your ability to make your content viral. 1) Find an interested audience. For content to become viral, an interested audience must be able to find it. Social… Continue reading Eight Steps to Creating Viral Content
Social Media Tool from StumbleUpon is Su.pr
Su.pr promises to save you time and increase your web traffic. Find out why Su.pr is super and learn how to get an account of your own.
Technology Marketers Should Follow Digg's Lead
Marketers of software and technology products and services should take note of Digg’s new advertising platform, Digg Ads. Use what you sell in your own business. Show your tool in action.
How Sephora's Earth Day Marketing on Facebook Can Work for You
Sephora’s Earth Day Marketing Scores with Facebook’s Gift Shop.
Political and Religious Marketing
Should marketers consider marketing to customers with strong political or religious viewpoints?
April Fools Day Marketing
April Fools Day marketing poses challenges and opportunities.
Startup Marketing Lessons from Cinderellas of March Madness
Winning marketing lessons for entrepreneurs learned from Cinderella teams of March Madness.
Why Negative Online Reviews are Good
When it comes to Web 2.0 and social media, many organizations hate the idea of losing control over what is said about their brand or products. For many years, companies avoided engaging in newer online technologies that facilitate customer feedback in public mediums for this very reason. How could they these mediums, monitor them all,… Continue reading Why Negative Online Reviews are Good